We don’t think that Jessie Randall, the president of fashion line Loeffler Randall (which won the 2007 CFDA Swarovski award), could be any cuter even if she tried. In 2001, after graduating from UVA, she served as an assistant at the uber-cool company Katayone Adeli. Then it was off to understand mass culture as an accessories designer at The Gap. She and her chief marketing officer, Brian Murphy, live adorably in Carroll Gardens, Brooklyn with their twin sons, Casper and Liam—so precious!. They even have a Chihuahua named—get this—Romeo Indiana Ortiz Murphy!

Loeffler Randall is currently available at all CUSP boutiques.

Name: Jessie Randall
Hometown: Born in Worcester, MA and live in Brooklyn, NY
Sign: I am such a Capricorn

How often do you read your horoscope? The first of every month on astrologyzone.com - the horoscopes are free and so incredibly detailed. I am very into astrology and was so excited when my twin boys were born Gemini - the twins sign.

Current favorite song: ‘Wildcat’ by Ratatat

Childhood celebrity crush: Jason Bateman

The movie you would watch whenever it is on TV? Fletch

If I could be anywhere, I’d be: at home with my twins

Is there a book that has profoundly changed your life? The Diamond
Cutter: The Buddha on Managing Your Business and Your Life by Geshe Michael Roche

What book are you reading now? It’s very glamorous - Healthy Sleep Habits, Happy Child

What’s on your iPod? Old school Dolly Parton

How many air miles do you log a year? None this year because of the twins– and I have loved it!!

What is your favorite piece from your current collection? I love the tie jumper. It started out as a dress I designed for myself to wear to the CFDA awards and we re-fabricated it in a day fabric for Fall.

How would you best describe your client? She is young with a downtown aesthetic but she is also incredibly chic.

What are your favorite hometown stores? I am obsessed with this new children’s store in Williamsburg, Brooklyn called Sweet William. It has the most elegant, simple and beautiful clothes for my boys.

Who are your personal style icons? I am most inspired by girls I see on the street. I love women who put themselves together in a simple, elegant way but still manage to make a big impact.

What style secrets do you have right now? I love wearing our Matilde flat boots. They instantly make an outfit out of anything I’m wearing even if it’s just leggings on a Saturday morning.

Right now, every girl needs a _____? Short-sleeved jacket or coat

What do you buy at the newsstand? Italian Vogue

Your ideal day/night? My ideal day would be spent hanging out with my twins Casper and Liam, my husband Brian and our dog, Romeo. There would be some quiet alone time to work on a project on my sewing machine and then dinner and drinks with friends.